· By Destres Staff
Destres Shop: Over 30,000 Customers in 3 Years – 15,000 in the Last Year!
Today (12/14/2024) we celebrate 3 years of Destres Shop! On this special day, we invite you to discover our achievements, the moments that defined us and the plans for the future. Everything was possible thanks to you, our wonderful community.
Happy birthday, Destres Shop! ❤️
With joy and gratitude, we announce that we have reached an extraordinary achievement: in just three years, Destres Shop has become the preferred choice of over 30,000 customers!
This year has been a truly special one, bringing 15,000 new customers who discovered the magic of our slimes. We are growing rapidly, and this is thanks to you, those who trusted our products and helped us turn an idea into a success.
The year 2024 was a defining one for Destres Shop, consolidating our position as leaders in the relaxation and creativity products industry. We proudly announce that Destres Slime SRL and Destres Company SRL were recognized as 1st place in Top Profit Romania 2024 in the category of Games and Toys Manufacturing (domain 3240) in Constanța County. This achievement is proof of our constant commitment to providing quality products and innovating in our field with the profit obtained by reinvesting it in the future.
We have been able to achieve ambitious goals, explore new directions for development, and directly interact with our community, all thanks to the unconditional support of our customers. In this article, we will detail our achievements, memorable moments, and plans for the future.
Expanding the Product Portfolio
One of the pillars of our success in 2024 was the expansion of our product portfolio. This year, we launched new collections, each with captivating textures and themes , which attracted an impressive number of new customers and strengthened the loyalty of our existing customer base. Among the most popular products were:
- Best-seller collection
As a traditional store selling quality slime, Destres Shop used to change the products on the site every 2-3 months. Thus, each time we came up with 7 new products.
Of these products, only 1-2 were desired by customers, so this year we decided to do something different!
We checked which is the most appreciated slime from each collection since Destres Shop started its activity. We took the products, improved the recipe and packaging and launched these products on the site. Thus, we managed to create suitable options for each new customer. Each person had the option to choose a slime suitable for their standards, and even though this time all the slimes were appreciated, the phosphorescent slime was the star of the collection.
We decided to keep this collection of best-sellers on the site, and if we want to launch new products, we will launch them in limited edition , without deleting the best-selling products already present on the site.
- Slime packages
Each package is designed to offer a variety of textures at an advantageous price based on a generous 20-30% discount.
- Seasonal slime collections
Christmas collection 🎅🏻
Halloween package 🎃
These products have not only been well received by customers, but have also demonstrated our ability to innovate and respond to the ever-changing preferences of the market.
- Special slimes for the Comic Con event
Comic Con is the event where creativity has no limits , and what product is more versatile and artistic than slime?!
Stress Slime is so versatile that for Comic Con we created a " Frozen Slime " experience!
Basically, we created an ice cream table, and instead of toppings , sprinkles , and ice cream, we sold slime that resembled every aspect of an ice cream cone!
During the event, we wanted to give our customers the freedom to add their own sprinkles to their ice cream, where they could even combine ALL types of sprinkles!
People were so attracted to this interactive concept that I could hardly stand the queues full of people wanting to make their own ice cream slime.
Additionally, people visiting our booth were free to test each slime texture (using gloves to keep everything hygienic) before purchasing one of our products.
Participation in East European Comic Con
A truly special moment for us was participating in the East European Comic Con, held between September 13 and 15, 2024, at the National Arena in Bucharest. This was our first major physical event , and we were happy to interact directly with thousands of visitors, followers, and potential customers.
Our booth was one of the most visited, being themed to reflect the creativity and magic of Destres Shop slimes. Visitors had the opportunity to test our products, participate in live demonstrations, and learn more about the slime-making process.
Besides the slime, we did interactive challenges that caught the attention of many people. One of the biggest attractions was the " Wheel of Fortune ", where lucky participants could win Destres prizes if they managed to do fun challenges like: "Find the hidden slime and keep it", "Do 5 cool tricks with slime and keep it".
Growing the Online Community
Our online presence continued to grow significantly in 2024. We invested in digital marketing campaigns and creating engaging content for social media platforms. Our social media accounts managed to gather over 200,000 new followers this year alone! Thus managing to reach a total of 600,000 followers on our social media pages.
We used the platform to provide slime usage tips and organize interactive contests. We also encouraged users to share their experiences with our products, thus creating a strong sense of belonging to the Destres Shop community.
The Challenges and How We Overcame Them
Like any growing company, we faced challenges. One of the biggest was managing increased demand during peak periods, such as the winter holidays and special events. We addressed this issue by:
- Optimization of logistics processes – We implemented a new inventory management system, which allowed us to track product flow more efficiently.
- Expanding production capacity – We invested in new equipment and hired additional staff to handle the high volume of orders.
- Developing supplier relationships – We worked closely with our partners to ensure we had access to the necessary materials, without delays .
Achievements in Figures
To better understand the impact of Destres Shop in 2024, here are some of the most important statistics:
✅ 30,000 customers in total since the brand's launch.
✅ +15,000 new customers in 2024 .
✅ 97.5% customer satisfaction rate , according to internal surveys .
Plans for 2025
With a solid foundation built in 2024, we aim to expand even further in 2025. Here are our main goals:
- Sustainability Initiatives – We will continue to develop eco-friendly collections and reduce the use of plastic packaging.
- Expansion in Romania - Even though this year was a great success, we believe that Destres Shop is still in its early stages, so we want our stress-reducing product to reach as many new people as possible because we are confident that our product works and contributes to relaxation, happiness, and stress reduction.
We thank you from the bottom of our hearts for being part of the Destres Shop story!
With love,
Destres Shop Team